Author Archives: Siyun Wang

First of all, I have to say that the learning method and assessment form of this course made me enjoy it very much. The first time I was exposed to teaching methods like BEMM129, flexible class time did not reduce my intake of knowledge, conversely, I learned more, and this teaching method also reflects theContinue reading “What have I learned from the study of the digital business？”

Background of TikTok TikTok is the overseas version of Douyin, is a Chinese video-sharing social networking service that is owned by ByteDance. ByteDance first launched Douyin for the Chinese market in September 2016. Soon after the App was launched in markets outside China in 2017, which is TikTok. Now, the App is super popular inContinue reading “TikTok-The Rise of Creative Social Media”

Introduction Digital is an essential element of accounting. The advent of digital economy will inevitably have a certain impact on traditional accounting. AI, big data, cloud computing, and other technologies have developed rapidly. Accounting has seen an increasing dependency on technology in recent years, and specifically software, within their clients and the accounting firm (AccountingWEB,Continue reading “Changes and Development of the Accounting Industry in the Digital Economy”

Hello everybody, My name is Siyun from China. If you think this name is hard to remember, you can call me Vicky. Now I am studying an MSc in Marketing at the University of Exeter. Before this master’s degree, I previously completed an MSc in Accounting and Finance. To be honest, the two majors areContinue reading “Self Introduction”